Campbell Macpherson is CEO of London-based Change & Strategy International. He has been advising business leaders on strategic change for more than 25 years - helping them to embrace change, lead change and deliver change. His experience includes the Abu Dhabi Investment Authority, Zurich Global Life, State Street / DST and a host of multinational financial services organisations. He has been published in a variety of business magazines including IOD Director, AMBA Ambition, Strategic HR Review, FS Focus, Economia, Money Marketing, Management Today, FundWeb and Pharma Market Europe. Campbell’s new book, “The Change Catalyst: secrets to successful and sustainable business change” was published by Wiley earlier this year and was hailed by the CEO of Kames Capital as “Essential reading for CEOs and leaders of change.”